Visitor Analysis and Persona

Visitor Analysis

 

Age	Sex	Education	Income	Family Status
10-100	Mainly Female	Wide Range	Middle Income	Every Kind

Most vistors are on their lesiure time when they visit. This site a fun site to explore and not a necessity. People vistit while at home or when they have down time. They may check the site at the grocery store for a list of ingredients. This site mainly focuses on food. It is used to find new dishes to prepare and to store users selections. Users can share the selections with their friends. Pinterest sends recommdations via email to users to keep them interested.

Persona

Middle Aged Mother - This visitor is in their late 20's to 50's with children. They may work outside the home or not. They search for meal ideas to create for their families and the occasional party.

Teenage Girl - This visitor can be as young as 10 years old to 19. She searches for new ways to do her hair, makeup and even crafts she enjoys. She sometimes searches for a new cookie recipe.

Crafter/Hobbiest - This vistor's age ranges as young as someone can begin crafting and as old as they can keep it up. They visit for ideas to craft or new techniques.

Fitness Health Enthusiast - Men and Women search for new ideas to freshen up their workout or improve their health. The age is wide open ranging from the 20's to 80's.